Popimedia launches its new Wrap-A-Back product

CEO Daniel Levy says “the company’s latest Wrap-A-Back product is innovative and unique and has the capability to work nationally at a cost effective rate. We create media exposure everywhere as well as in otherwise “restricted” outdoor jurisdictions such as Cape Town and Durban. Our medium is a great add on to concurrent TV/Radio commercials, print and outdoor campaigns”.

Levy explains that “each vehicle travels in excess of 4500km’s per month – and with the circumference of the earth being 40,000km - a mere 10 cars per month give every advertiser, significant mileage nationally whilst appealing to hundreds of thousands of people on a daily basis at the beach; outside - shopping centres; restaurants; bars; tourist hotspots; recreational venues and in the traffic!”.

As a result of the new dynamic medium within the Car Hire industry, COO Ryan Silberman says there has been tremendous uptake to the new Wrap-A-Back product and the company will be launching 70 Wrap-A-Back vehicles around the country during the month of December – these vehicles will be available for hire via Tempest Sixt at Cape Town, Durban and OR Tambo International Airport’s. These vehicles carry a reduced rental rate making them extremely desirable for hire.

For more information click here or contact us to tailor your next dynamic innovative campaign!